Behavioral scientists have identified dozens of cognitive biases and principles that govern human behavior in meaningful and, often, unconscious ways.
How To Create Social Media Content for Your Campaign
Content is the fuel that drives your campaign’s social media marketing.
Making Your Online Campaign Work Even When You’re Not With Automation
Smart campaigns invest time on the front end to automate as many of their conversion funnels as possible to reap more benefits later on.
How to Create a High-Converting Landing Page for Your Campaign’s Petition
You’ve only got a few seconds to guide your supporter from landing on your petition page to converting into a subscriber.
How to Drive Engagement On Campaign Social Media
Here are four strategies for fostering civilized engagement on your campaign’s social media platforms.
How to Create, Launch, and Promote a Petition to Grow Your Campaign’s Email List
Petitions and surveys that capture supporters’ email addresses are proven methods for growing your campaign’s email list for online fundraising.