Review a recent email the campaign sent, study its conversion funnel, and identify strategies and tactics your campaign can put to use.
How to Create a Winning Email Signature for Your Political Campaign
Email signatures are an overlooked tool in your digital campaign arsenal, providing opportunities for branding and engagement.
How To Use Popups On Your Website To Grow Your Email List
Popups are a valuable tool for converting site visitors into an email subscriber so you can continue their supporter journey.
14 Programmatic Advertising Terms Campaigners Need To Know
In order to ask the right questions and get the answers you need, it’s important to familiarize yourself with these terms and acronyms.
How To Ensure Good Ideas Survive The Approvals Process
Effective digital content that can navigate the approval process with minimal headaches is possible, provided there’s open communication across teams, silos, and consultants.
What Your Campaign Should Do About Instagram Threads [July 2023]
Unless your campaign already has a meaningful following on Instagram, its focus should be on the main Facebook app where 52% of voters login every day.