If a campaign is only sending text messages, they’re missing out on intentionally communicating with people who are significantly more likely to vote.
If you’re interested in a career in politics, government, or public affairs, working on a campaign is the single best way to advance your career.
Review a recent email the campaign sent, study its conversion funnel, and identify strategies and tactics your campaign can put to use.
Email signatures are an overlooked tool in your digital campaign arsenal, providing opportunities for branding and engagement.
Popups are a valuable tool for converting site visitors into an email subscriber so you can continue their supporter journey.
In order to ask the right questions and get the answers you need, it’s important to familiarize yourself with these terms and acronyms.