“Blasting” your list only makes your email marketing less effective so use active screening to improve deliverability and your online fundraising.
An effective social media strategy is key to building a winning online campaign. To be effective you need to pair authentic social engagement with a robust, consistent programming schedule.
There’s more to making this tactic work for you than just building a website.
Here are some important considerations when deciding whether you should use a website builder like Squarespace or Wix rather than hiring a professional to build your website.
Create and distribute content that is valuable, relevant, and consistent to a clearly defined audience to drive action.
As an added bonus, you’ll be implementing a key security feature to protect your campaign from being hacked.