When you gain appreciation for the terminology, you’ll be able to look for the metrics that matter and disregard those that don’t.
How To Design An Effective Campaign Logo
From social media to yard signs and TV ads to direct mail, more voters are seeing your campaign’s logo more often.
Inside Tom Cotton for Senate’s Campaign Website Redesign [Interview]
Brandon Howell (Repubclick) and Stewart Crew (Move Strategic) share their insights and lessons learned from redesigning Senator Tom Cotton’s campaign website.
How To Decode Your Campaign’s Digital Advertising Report
Most ad reports are nothing more than a deluge of data generated from a reporting platform and fail to deliver the insights a campaign needs.
7 Digital Functions Every Campaign Needs To Fulfill
In politics, “digital” can mean lots of different things depending on who you talk to or what an organization’s objectives are.
Use Slack Better On Your Campaign With These 9 Tips
Slack is the perfect tool for keeping your entire team campaign in touch and more.