Best Practice Digital
#1 digital marketing newsletter for politics.
Vertical videos have become the most important content format for social media platforms. Unlike traditional horizontal videos, vertical videos take up the entire screen on mobile devices, making them …
Continue Reading about How (And Why) Your Campaign Should Use Vertical Videos For Social Media →
Campaigns are counting down the days before the Election and early voting will start soon as well. Now is the time to map out your digital content calendar for the final stretch. Here are 13 …
Continue Reading about 13 Social Media Posts Every Campaign Should Do Before Election Day →
Earlier this month, Facebook announced (again) changes to the social network and how users would experience the feed. These changes led to media coverage, including perspectives like my own about what …
Continue Reading about Changes Coming To Social Media? 5 Reasons Not To Panic →
Instead of social media, most campaigns practice “sociopath media,” where candidates only talk about themselves, don’t address shared topics of interest, and ignore what other users are saying. …
Continue Reading about 6 Tips For Addressing Your Campaign’s Negative Social Media Comments →
Social media is the predominant forum for most day-to-day political communications. Consistent content creation is essential to your success and your campaign needs the right tools to affordably and …
One of the most challenging aspects of social media for a candidate and their campaign is it seems vast – where to begin? Starting at zero if you’re new or considering peers and competitors who may …
Continue Reading about Follow This Simple Social Media Framework To Build An Engaged Audience →
