Petitions and surveys that capture supporters’ email addresses are proven methods for growing your campaign’s email list for online fundraising.
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From the Blog
The Behavioral Science Behind Desperate Campaign Fundraising Emails
Humans do more to avoid losses than to achieve gains.
The 5 Online Marketing Metrics Every Political Campaign Should Monitor
To strike the right balance between staying on top of your digital campaign and being overwhelmed with data, every political campaigner should monitor a handful of key metrics.