Best Practice Digital teaches Republicans how to win online by sharing best practices in digital marketing. We want you to spend campaign resources wisely, get the maximum output from your digital efforts, and make progress towards measurable goals.
Each week, our free newsletter highlights a single, actionable strategy for improving your digital campaign. Go deeper with our self paced, on-demand training in the Online Academy.
We also host monthly webinars highlighting new technology or tackling the latest challenges facing campaigners.
Eric Wilson is a political technologist driving innovation and digital transformation. He’s a veteran of numerous campaigns, having led Marco Rubio’s digital team during his 2016 campaign for president, served as digital director of Ed Gillespie’s campaign for Virginia Governor in 2017 and US Senate in 2014, and advised on digital strategy for the National Republican Senatorial Campaign in 2016.
Eric is the managing partner of Startup Caucus, an investment fund and startup accelerator for Republican campaign technology.
Arpit Patel is a digital strategist and has held strategy roles at numerous political consulting firms, including Strategic Partners & Media and 0ptimus Consulting. He has also held internships with Marco Rubio’s presidential campaign, Senator Pat Roberts, and the NRSC. Arpit is based in Washington, DC and is a graduate of the George Washington University.