Content

Google’s YouTube is one of the most popular websites in the world and many campaigns use it to host and share their videos online. It even accounts for a significant share of internet searches making …

Continue Reading about How To Get Your Campaign Videos Seen On YouTube →

Digital marketing is essential to your success as a political campaigner. This means posting consistently on social media, sending emails regularly, and updating your website periodically. A content …

Continue Reading about Why Every Political Campaign Needs A Content Calendar →

Running an effective digital campaign that grows and engages an audience of supporters means producing a steady stream of content for social media, websites, emails, and texts. Generating ideas for …

Continue Reading about 4 Ways To Get Inspiration For Your Campaign’s Digital Content →

I’m a big fan of podcasting (listen to mine here). The Center for Campaign Innovation’s 2020 post-election survey found that 17% of campaign donors listen to podcasts weekly. Podcasts are an easy to …

Continue Reading about Everything You Need To Start A Campaign Podcast →

Voters are increasingly consuming political information as entertainment, which means effective candidates must adjust to becoming celebrities. The internet has made it possible for anyone to build a …

Continue Reading about Create Winning Digital Content By Documenting Your Campaign Journey →

Content is the fuel that powers your digital campaign. From emails and blog posts to photos and videos, the most essential platforms and technologies your voters use rely on consistent, quality …

Continue Reading about Choose The Right Equipment To Create Digital Campaign Content →