Best Practice Digital
#1 digital marketing newsletter for politics.
Win or lose, the active period of your campaign has come to an end and it’s time to prepare your digital assets for the post-election period. You cannot simply ignore your digital campaign and dust it …
Continue Reading about Prepare Your Digital Campaign for Post-Election →
Election Day is a marathon, not a sprint. If you don’t take care of yourself, you’re no good to the rest of the campaign team. While it may seem like this single day is make or break for your campaign …
As Election Day draws closer, campaigners must begin to triage competing urgent priorities. Nowhere is this problem more acute than with online campaigning. You could (but shouldn’t!) spend 24 hours a …
Continue Reading about How to Keep Your Digital Campaign Focused in the Final Stretch →
One of the most important skills a digital strategist needs but is rarely on a job description is the ability to successfully advocate for resources. With its current, overly broad definition …
Continue Reading about How to Advocate for an Increased Digital Budget →
Campaigns have increasingly become remote endeavors in the last two decades. Widespread adoption of mobile technology and high speed internet have enabled new tools that allow campaigners to …
Continue Reading about 6 Tools for Managing Campaigns Remotely →
Continuing our theme of getting the most out of your time and talent I want to focus on the tools campaigns should use to stay organized and get the most out of their limited time. I’m always …
Continue Reading about 7 Must-use Tools to Stay Organized on a Campaign →
